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LAWYERS QUIZ CONSUMERS

The Quebec Bar Association is handing out more than half a million booklets containing a quick quiz in English and French testing readers' knowledge of their legal rights. This is backed up by four French television commercials and English newspaper ads in the Montreal daily The Gazette. This third annual campaign from the body representing Quebec lawyers was created by Communications bleu blanc rouge of Montreal. The booklets are being given out at Provi-Soir convenience stores and Banque Nationale branches. The provincial consumer protection office is distributing 175,000 copies of the quiz with the March edition of its magazine Protégez-vous. The TV spots have an announcer posing questions and actors acting out situations without dialogue. The spots close with the slogan, "Your lawyer...your lawyer has the answers." The Avenor company supplied paper for the booklets at no charge. The campaign started early this month.

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