WHAT MAGAZINE SIGNS NEW SALES REP
By Adnews Staff
What magazine has signed Toronto-based Magazine Network as its new national sales and promotions representative. On-page advertising sales for What will be handled by Magazine Network owner Jan Frolic and senior account manager Mike Topping. Previously Toronto-based Da Ponte and Richardson was the magazine's sales rep. In related news, Ruben Cohen has joined What as national sales and promotions manager. Most recently Cohen was a sales consultant with Magazine Jeunnesse. Before that he was sales and promotions manager at Magazine Adorable.
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