NEW CHIEF MARKETING OFFICER AT MIDAS
By Adnews Staff
Automotive services company Midas, based in Itasca, IL, has appointed Rick Dow senior vice-president and chief marketing officer. Dow will oversee the marketing programs for Midas and its services centres. The company has 1,900 franchised and company-owned locations in Canada and the U.S. Dow was previously senior vice-president of marketing and sales at Burger King. Prior to that he was senior vice-president for brand management and marketing at West Group. He has also held marketing positions at Northwest Airlines.
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