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REVLON TO INTRODUCE PRISMAGIC COSMETICS

By Adnews Staff

Revlon Canada of Mississauga will introduce a new line of cosmetics next month called PrisMagic. The products will be sold for a limited time at mass market and drug stores. The line will include lip gloss, nail polishes and eye shadows. Its launch will be promoted with a public relations campaign, several contests and in-store materials, all created in-house.

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