N5R BUILDS AWARENESS CAMPAIGN FOR PLAZACORP
By Adnews Staff
Toronto-based digital marketing firm N5R Inc. has created an awareness campaign for real estate developer Plazacorp Properties of Toronto. The campaign promotes Plazacorp's Chocolate Company Lofts, Wellington On the Park and Bloorline Lofts condominium projects. Direct mail and email postcards displaying a personalized URL began going out Thursday. Recipients are directed to a Web site customized accoring to their cards. While at the site recipients can enter a contest to win cash, a trip to Mexico or a plasma screen television. Recipients are also directed to Plazacorp's sales office. N5R received the assignment through a referral.
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