CIBC RE-DESIGNS ESHOPS WEB SITE
By Adnews Staff
CIBC has re-designed its CIBCeshops.com Web site. The work was done by Advantex Marketing International. The site now features 50 electronic retailers. CIBC cardholders receive bonus loyalty rewards on purchases made through the site in addition to the normal rewards earned by using the card. Participating CIBC cards include the Aerogold, Gold, Vacationgold, Dividend, Dividend Platinum, Shoppers Optimum and HBC Rewards. The updated CIBCeshops.com site is being promoted with statement inserts. Future support will include email promotion.
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