SEAFOOD CHAIN BEGINS CATCH THE WAVE SWEEPSTAKES
By Adnews Staff
Joey's Only Seafood Restaurants in Canada and the U.S. have began a sweepstakes called "Catch the Wave and Win" yesterday. Approximately 940,000 scratch and win flyers are promoting the promotion. Customers can win food and beverage prizes. To enter a draw for $25,000, customers must enter their names at a participating restaurant. Billboards, newspaper ads and radio spots, created in-house, are promoting the contest. There are 88 Joey's Only Seafood Restaurants in Canada and the U.S. This is the second year the promotion has run.
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