WWE OPENS RETAIL STORE
By Adnews Staff
Toronto-based World Wrestling Entertainment Canada opened its first retail store and attraction in Niagara Falls, ON last week. The facility is operated by Canadian Niagara Hotels under license from the wrestling company. WWE Niagara consists of a 4,000 square foot retail store containing wrestling exhibits, memorabilia, merchandise and interactive displays. The design is intended to replicate the atmosphere of a World Wrestling Entertainment arena. WWE Niagara also features a drop ride called the "Pile Driver" which lifts riders 220 feet in the air and drops them down again. WWE Canada will promote the facility with ongoing autograph sessions and appearances by its wrestlers.
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