RONA RENEWS CFL SPONSORSHIP
By Adnews Staff
Home renovation, decorating and gardening retailer Rona Inc. of Boucherville, PQ has renewed its marketing agreement with the Canadian Football League. The two organizations signed a one-year deal last year by which Rona became the "official home improvement retailer" of the CFL. During the one-year renewal Rona will maintain that role. The sponsorship renewal also allows Rona to continue to use the CFL logos in its advertising and marketing activities. Rona operates 540 stores in Canada under the names Revelstoke Home Centre, Revy Home Centre, Revy Home & Garden Warehouse, Botanix, Rona Cashway, Rona Hardware, Rona Home Centre, Rona Home & Garden, Rona Lansing and Rona Warehouse.
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