YTV WOW TOUR TO RETURN IN JUNE
By Adnews Staff
Toronto-based YTV's Weird on Wheels tour will return on June 1. This will be the fourth year for the travelling show, which features a purple creature with tentacles called Oooze. Oooze and the tour's hosts, called the Crooo, will visit a number of Canadian cities during the summer. The Oooze truck contains games and activities related to the tour's sponsors Hasbro, Minute Maid and Lucky Charms. Two 30-second commercials and two 10-second close caption spots will promote the tour on YTV from May 27 to Aug. 30. The tour will run until Sept. 2. The tour is also being promoted with a Web site at <http://www.weridonwheels.com>. The on-air Web materials were created in-house by YTV.
« Back Next »
Comments
blog comments powered by Disqus