MOLSON RELEASES NEW EXPORT AD
By Adnews Staff
Montreal-based Molson has released a new television commercial for its Export brand called "Corner Store". The 30-second ad was created by Cossette Communication-Marketing of Montreal. It depicts a man hurrying to a store before it closes to buy a case of Export. He begins in the past, avoiding various obstacles as he travels forward in time to end up in the present. The tagline is "Today's beer since 1903." The ad broke last week on the TQS network during the program "Lance et Compte" which is sponsored by Molson Export. It will continue to run on major English and French networks in Quebec. According to Molson, the spot returns to the time travel theme that has been associated with the Export brand for the past five years.
« Back Next »
Comments
blog comments powered by Disqus