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BELL CANADA MAKES SPONSORSHIP DEAL WITH CALGARY STAMPEDE

Bell Canada has signed a new sponsorship agreement with The Calgary Stampede. Under the five-year deal, Bell will be the stampede's first category-wide telecommunications sponsor and exclusive provider of wireless, long distance, network, high speed Internet and satellite services. Bell will also sponsor the Calgary Stampede Rodeo and produce an entertainment attraction called the "Bell Experience". The annual outdoor show runs for ten days each July.

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