MOTOROLA, GOOD CALL, BDA RELEASE BASKETBALL VIDEO
By Adnews Staff
Motorola Canada, Good Call Productions and BDA Sports Management have released a basketball video called Basketball City. The 40-minute video features Steve Nash, point guard for the Dallas Mavericks, Antonio Davis, centre-forward for the Toronto Raptors and television analyst Leo Rautins. The three offer young Canadian fans tips on basketball skills. It will be distributed in DVD and VHS formats in Canadian retail outlets as well as basketball camps and clinics. A Web site at <http://www.basketballcity.tv> has also been constructed. The site carries tips and highlights of the video as well as special promotions, contests and Basketball City merchandise. Proceeds from the sale of Basketball City will go to Kids Help Phone. A public service announcement for the 24-hour phone counselling service is also part of the video.