HEINEKEN ON DRAUGHT
By Adnews Staff
Heineken beer went on tap in Ontario yesterday. The draught is now available in 100 pubs and bars in Toronto, Hamilton, Guelph, Kitchener-Waterloo, London and Ottawa. Distribution will be expanded to other areas of the province next year. The draught was introduced in Quebec first. In Ontario it will be promoted with point-of-sale advewrtising. Heineken is distributed in Canada by Santa Fe Beverages, a division of Molson Breweries of Toronto.
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