VIA RAIL BOARDS AIR MILES PROGRAM
By Adnews Staff
Via Rail Canada has joined the Air Miles Rewards Program as a travel reward partner. Beginning July 3, members can redeem reward miles for travel on Via's Quebec City to Windsor route. Members of the program earn miles on purchases made at participating Air Miles sponsors. These miles can then be redeemed for travel, leisure, entertainment and other lifestyle rewards. There are 2,400 travel options available to members travelling to and from communities along Via's Quebec City to Windsor route, according to Via. Air Miles and Via Rail are communicating the new reward option to collectors through Air Miles' regular communications channels including its quarterly digests and with public relations from Air Miles' PR agency, GCI Group of Toronto.