MARRIOTT BOOKS FLEISHMAN-HILLARD AS AOR
By Adnews Staff
Marriott Lodging of Canada has named Toronto-based Fleishman-Hillard Canada its public relations agency of record. The agency won the hotel chain's public relations business based on a referral. Previously Canadian PR activities were handled in-house by Marriott's parent company in Washington, D.C. As AOR, Fleishman-Hillard will construct a national marketing communications campaign to increase awareness of the hotel's brand in the Canadian market. Marriot plans to open 15 new locations in Canada by the end of the year, for a total of 40 Canadian hotels and resorts.
« Back Next »
Comments
blog comments powered by Disqus