ROGERS MEDIA BUYS MARKETING SOLUTIONS
By Adnews Staff
Rogers Media Inc. of Toronto has purchased the assets of Marketing Solutions Corp., also of Toronto. Marketing Solutions is a 12-year-old marketing and research consultancy to the Canadian mutual fund and investment industries. Its founder, Dan Richards, will take a seat on the advisory board of Advisor's Edge and Advisor.ca, Rogers Media's magazine and Web site for financial advisors. Richards will also contribute a monthly column to Advisor's Edge. Rogers Media also operates Objectif Conseiller in Quebec. By buying Marketing Solutions, Rogers Media gains ownership of the Advisor Forums series of conferences for financial planners, as well as the Top Performers Conference. "The addition of Advisor Forums enables Rogers to completely serve the needs of the advisor community, online, in print and now face to face," said Paul Williams, executive publisher the Advisor properties. "It's a natural and logical brand extension."