CLEARLY CANADIAN TUNED INTO SPIKE.COM
By Adnews Staff
Clearly Canadian Beverage Corporation of Vancouver has partnered with Spike Internet Radio, Inc. of Los Angeles for Web streaming music through the Clearly Canadian Web sites. Under the terms of the agreement, a co-branded tuner, designed by Spike, will allows visitors to Clearly Canadian's three company Web sites <http://www.clearly.ca>, <http://www.clearly-canadian.com> and <http://www.trelimone.com>, the opportunity to listen to alternative rock music through an audio stream from the <hhtp://www.spike.com> Web site. Spike's Web site and Clearly Canadian's trio of sites will feature a logoed link that will offer visitors to one company's Web site a link to the other's. Clearly Canadian is initially supporting the new Web streaming music agreement with Spike through specially branded caps for its sparkling flavored water and its Tré Limone brands. The packaging, featuring the Spike logo and Internet address, will be featured on specially marked bottles distributed throughout the U.S. Packaging design was handled in-house by Clearly Canadian.