LEVI DELAYS DECISION
By Adnews Staff
Levi Strauss & Co. (Canada), based in Richmond Hill, Ontario, has delayed making a final decision in its agency review until the beginning of December. The company had been expected to name an agency for its $4 to $5 million account by mid-November. Presentations took place the week of October 30. The two agencies shortlisted are ten-year incumbent Harrod & Mirlin/FCB and TBWA Chiat/Day, which handles the account in the U.S. The Canadian account includes both the Dockers and Slates brands. In the U.S. those two brands are handed by FCB.
« Back Next »
Comments
blog comments powered by Disqus