CYBERSIGHT EYES THREE NEW ACCOUNTS
By Adnews Staff
Toronto-based Internet professional services firm CyberSight has recently added a trio of new clients to its roster: The Toronto Stock Exchange, Spectrum Investment Management Inc. and Mead Johnson Nutritionals. As the TSE's interactive agency, CyberSight will redesign the market data section of its Web site at <http://www.tse.com>. The account win once again puts TSE business into the hands of CyberSight's vice president and general manager Dawna Henderson. Henderson had previously worked with the TSE when she was at Toronto-based Karo. Spectrum Investment has hired CyberSight to develop its online strategy and rebuild its Web site at <http://www.spectrum.com>. CyberSight won Toronto-based Spectrum's account following a review of an unspecified number of Internet professional services firms. Ottawa-based Mead Johnson has also assigned CyberSight the job of developing its online strategy. The firm will extend the Mead Johnson Nutritionals brand online by developing a Web site scheduled to launch early next year. CyberSight was recommended for the Mead Johnson agency review by Toronto's Bensimon Byrne D'Arcy (which handles the offline strategy for Mead) based on a working relationship the two have established surrounding client Molson.