MAXXCOM SUBSIDIARY ADDS PR FIRM
By Adnews Staff
Margeotes / Fertitta + Partners of New York, a subsidiary of Toronto-based Maxxcom, has acquired public relations firm Bratskeir & Company. Financial details were not disclosed. Bratskeir counts Chiquita Banana, Hasbro Toys and Bristol-Meyers Squibb among its clients. The firm will continue to operate under the Bratskeir & Company name and be led by its current management. Beverley Morden, president and chief executive of Maxxcom, said M/F+P was looking to add to its public relation services through an agency acquisition. No conflicts were reported as a result of the transaction.
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