MOBILE AD CAMPAIGN FOR CHAPTERS.CA NOW PLAYING
By Adnews Staff
Toronto-based Chapters.ca is mid-way through a mobile billboard ad campaign using the medium of Motomedia Advertising of Woodbridge, Ontario. The ten-day campaign, promoting movies for sale online, premiered last Thursday and is running in conjunction with the Toronto International Film Festival. Two different backlit billboards can be seen touring major venues during the festival. Advertising for Chapters.ca is done by BBDO of Toronto.
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