WEB SITE AD REVENUE IN UK UP, SAYS STUDY
By Adnews Staff
New York-based advertising research firm AdZone Interactive reports that Internet advertising expenditures in the United Kingdom are increasing. AdZone, which tracks over 190 Web sites in the UK, calculates that the value of advertising on UK Web sites increased 52.1% from June to July. The number one Web site last month was UK yahoo.com with iii.co.uk, interactive investor international plc, a personal financial services portal, coming in second.
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