PROLESSONS.COM AND ZELLERS LAUNCH FATHER'S DAY PROMO
By Adnews Staff
National retailer Zellers Inc. of Brampton, Ontario, has teamed up with Toronto-based prolessons.com for a Father's Day promotion. Prolessons.com, which made its official debut last week, provides clients with celebrity-based promotions. The company develops digital video shorts featuring celebrities which businesses can use as part of their consumer marketing campaigns. The Zellers Father's Day promotion, running until June 9 in Zellers stores across Canada, is a gift-with-purchase promotion. Customers who spend $20 at Zellers will receive a gift certificate which allows them to download a three-minute video golf lesson featuring Mike Weir of the Canadian Professional Golfing Association.
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