NOLIN LAROSEE COMES TO TORONTO
By Adnews Staff
Branding and design firm Nolin Larosee Design Communications has announced several new initiatives including a name change, the opening of a new office and a strategic alliance. Beginning yesterday the agency officially changed its name to Nolin Branding & Design. According to the Montreal-based firm, the new name was chosen to identify the firm's specific fields of expertise. Nolin also announced it will be expanding into the Toronto market and has entered into a strategic alliance with BBDO Canada where Nolin will provide complete branding and design services to BBDO clients. The opening of a Toronto office allows the firm to better serve clients in what it calls Canada's two principal business centres. Nolin Larosee Design Communications was founded in Montreal in 1983 by Pierre Nolin and Clement Larosee. The firm has a roster of national and international clients including Labatt Breweries, Bauer Nike Hockey, ING Canada and Hydro-Quebec.