ENVIRONICS LAUNCHES E-COMMERCEPR.COM DIVISION
By Adnews Staff
Environics Communications is establishing a new Web presence. The public relations agency has launched a new division called e-commercepr.com that will serve clients related to the electronic commerce industry. "Public relations for e-commerce related business in booming -- it's probably the fastest growing segment of the entire PR industry," said Bruce MacLellan, president, Environics Communications. He added the demands of e-commerce PR will require speed, flexibility and knowledge and Environics combines all three. Current e-commerce communications clients of Environics include: Premiere Technologies, PubliCARD, Thomson Interactive Media and Xenos Group.
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