DESIGNMODE DECODING A NEW IDENTITY
By Adnews Staff
Designmode Communications of London, Ontario has expanded into Toronto and announced a new client win. The graphic design firm, owned by partners Greg Salmela and Ted Walker, has been chosen by DECODE Entertainment Inc. of Toronto to develop a new corporate identity for the company. DECODE focuses on the development, production and distribution of live action and animated programming for the family and children's markets. Designmode will be responsible for creating a new logo and supporting materials to illustrate the company's brand. The firm won the account following a competition with an unknown number of agencies. Recently Designmode, produced the corporate identity and collateral material for Toronto-based Courtney Public Relations Group Inc. Additional clients for which Designmode has completed design initiatives include: Tropic SunCare Canada Inc., the Heart and Stroke Foundation of Ontario and the Richard Ivey School of Business.