THURSBY:LANYON AND APEX WORKING ON BASICS ACCOUNT
By Adnews Staff
BASICS Office Products Ltd. of Kitchener, Ontario has assigned a national brand image development project to THURSBY:LANYON and APEX Public Relations, both of Toronto. The project includes planning, creative development and execution. THURSBY:LANYON is developing a media advertising campaign for BASICS that is scheduled to break in the fall. The campaign will be promoting the BASICS brand using television, outdoor and print advertising. Working with THURSBY:LANYON and handling the public relations component of the assignment is APEX Public Relations. BASICS Office Products has been operating for over 20 years through 100 independent retail outlets and direct to business.
« Back Next »
Comments
blog comments powered by Disqus