KOO CREATIVE EATING AT MOXIE'S GRILL
By Adnews Staff
Koo Creative Group Inc. of Vancouver is handling the "Big Life Summer" advertising campaign for Moxie's Classic Grill of Calgary. The campaign will be attempting to push the restaurant as the "place to be this summer" through radio, billboards, transit shelters, print and direct mail advertising. The new tag line "Get a real life. Big Life Summer," is designed to appeal to those who want a comfortable place where they can unwind and be real. The campaign is currently running in Alberta, Manitoba, Saskatchewan, Ontario and British Columbia until the end of August.
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