BRANDWORKS WATCHING CABLE TELEVISION
By Adnews Staff
Brandworks International Inc. of Toronto is tuning in to more television after winning the Monarch Cablesystems account. Monarch Cablesystems provides cable service to Southern Alberta, excluding Calgary. Brandworks will develop a full creative and media program repositioning the Monarch brand. Plans for the program, which is expected to begin in late May, include television, radio, print, outdoor and direct marketing.
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