VOLKSWAGEN AND VILLENEUVE TEAM UP
By Adnews Staff
Volkswagen Canada of Montreal is revving its engines as the automobile manufacturer teams up with Quebec's race car driver and 1997 world champion Jacques Villeneuve, to launch the new 1999 Golf. Villeneuve will star in the new Golf television ad, which he participated in the writing. The new campaign will be launched today on all major Francophone television networks across Quebec. The campaign was created by PALM Publicite Marketing of Montreal. The new Volkswagen Golf completes the redesign of the entire Volkswagen line-up which has taken place in less than two years. This year also marks the 50th anniversary of Volkswagen in North America and the 25th anniversary of the Golf.
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