GINGKO GROUP LAUNCHES LOTTERY CAMPAIGN
By Adnews Staff
The Gingko Group Ltd. of Toronto launched the first part of the Ontario Lottery Corp.'s campaign this week with radio commercials promoting the Instant Bingo and Ontario Instant Million scratch games. The Instant Bingo spots are promoting a new square found on the card. The Ontario Instant Million game is back in the market after being unavailable for a year. The radio spots began last week and will be heard on radio stations across Ontario. Separately, the Ontario Lottery Corp. of Sault Ste. Marie, Ont. will launch a new campaign for other games in April.
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