RANSCOMBE SNAGS TORONTO WORKS - AGAIN
By Adnews Staff
Ranscombe & Co. of Toronto has been chosen to handle the Toronto Works and Emergency Services account for the second time. The agency won the business after a competition with three other Toronto agencies: Cundari Group Ltd., Ellis Teichman Communications and McNally & Sutherland Inc. "We've had a great history already with Ranscombe & Co. And we are anxious and excited to see what they would bring to the table this time," communications manager Nicole Dufort says in a release. Ranscombe will launch a campaign for the municipal department in the spring using newspaper, transit, outdoor and radio. The ads will focus on the Blue Box recycling program, water efficiency and other environmental programs. They will be targeted mainly to homeowners.