GO TRANSIT NAMES NEW AD REP
By Adnews Staff
Exclusive Advertising Inc. of Mississauga, Ont. has been given the job of representing the train-interior advertising of Toronto-based GO Transit. The two companies have signed a 10-year agreement with an option to renew for another five years. The agreement will also the introduction of scrolling LED message bars on GO Trains for the first time. Go Trains carry about 103,000 passengers on a typical weekday, or about 27 million riders a year.
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