CITIZENS BANK OFFERS SOCIALLY RESPONSIBLE CREDIT CARD
By Adnews Staff
Vancouver-based Citizens Bank of Canada has teamed up with Oxfam Canada to help fight poverty around the world by launching a new credit card. Each time a cardholder uses the card, Citizens Bank will donate 10 cents to Oxfam no matter what the amount of the purchase is. In addition, once an established number of cards have been issued, Citizens Bank will donate up to $40 to Oxfam for each new card issued. The card carries no annual fee and it features the same benefits as the classic Visa card. Citizens Bank will promote the new credit card using direct mail handled by Go Direct of Vancouver. Oxfam works to fight poverty in more than a dozen developing countries by helping people become self-sufficient. Its main focuses are food security, health security and democratization. Citizens Bank is owned by Vancouver City Savings Credit Union.