CTV SPORTSNET TO LAUNCH TO 5 MILLION
By Adnews Staff
Toronto-based regional sports channel CTV Sportsnet will launch on October 9 into 5 million Canadian homes, carried by distribution companies including Rogers Cablesystems Ltd., Shaw Communications Inc., Cogeco Cable Inc., Videon Cablesystems Inc., Regina Cable, Access Cable, Bragg Cable, North Eastern Cable, Island Cablevision Ltd., Cable Atlantic, Star Choice, Expressvu and Look TV. "We're just ecstatic with our distribution numbers and couldn't be happier with our carriage," says Suzanne Sleeves, Sportsnet's senior vice-president and general manager. The 24-hour service will carry programming which caters to four different regions of the country: East (Quebec and Atlantic Canada), Ontario, West (the prairies and the Northwest Territories) and Pacific (BC and the Yukon).