EPSON TOUTS INK JET PRINTERS
By Adnews Staff
U.S.-based Epson America Inc. is promoting its line of color ink jet printers in its latest North American campaign to be launched in the fall. In Canada, the campaign will use trade, newspaper and radio ads created by DDB Needham's Los Angeles office. Epson in Canada will handle media buying in-house. The ads will feature application stories that will show consumers the advantages of Epson's printers. The campaign is geared to businesses, small office/home office users, as well as PC and Macintosh enthusiasts.
« Back Next »
Comments
blog comments powered by Disqus