KIDS ADVERTISING CONFERENCE
By Adnews Staff
Brunico Marketing of Los Angeles will host a conference in New York on Sept. 9 and 10 focusing on advertising to children aged six to 13. It will discuss such topics as the types of media that reach kids, the future, applying brand building skills to media to create new opportunities and creating an effective media plan for advertising aimed at kids. Day one of the conference will also feature case history sessions that explore enduring ad campaigns and discuss marketing adult products to kids. Media will be further explored on day two with panels that will discuss systems that measure kids TV viewing and the importance of good Internet advertising. In addition, the event will feature the first annual Golden Marble Awards gala dinner and awards ceremony. The awards show is organized by BrunicoEvents, a division of Brunico Marketing. Over 325 entries were received from agencies in the U.S. and Canada. Brunico Marketing is owned by Brunico Communications, which publishes four trade publications: KidsScreen and RealScreen, as well as Playback and Strategy magazines. Playback covers the Canadian film and television industry. Strategy covers the Canadian marketing and advertising industry.