SEARS OPENS ANOTHER STAND ALONE FURNITURE UNIT
By Adnews Staff
Toronto-based Sears Canada will open its 14th Whole Home Furniture and Appliance store later this week. Located in London, Ont., the 43,000 square foot outlet will sell living and dining room suites, master and juvenile bedroom suites, dual-purpose upholstery including soft beds, motion upholstery including reclining chairs and sofas, accent chairs, grandfather clocks, home-office furniture, wall units, accessories, washers, dryers, dishwashers, refrigerators, freezers, ranges and microwaves. In addition, the store will offer a free custom furniture computer design program so customers can upholster their choice of furniture their way. The store will be promoted using local print ads and flyers created in-house. Since August 1995, Sears has opened 14 Whole Home Furniture stores in Ontario, Quebec and British Columbia. Sears plans to have a total of 20 Whole Home Furniture stores open by the end of the year.