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AIRIQ READY TO TALK ABOUT PRODUCTS

AirIQ of Pickering, Ont. is now ready to promote its products and hired a PR agency to help it out. Environics Communications of Toronto won the business without a review. It had been in contact with AirIQ for a few months, agency consultant Catharine Heddle told Adnews last week. "Environics has displayed an excellent understanding of our business and a willingness to work with us as we grow and expand into new markets," AirIQ president Don Simmonds says in a release. AirIQ was formed last August. The company markets management solutions for commercial vehicles such as digitized mapping and on-board computer intelligence. Using the software, managers of trucking, rental and service vehicle fleets can locate, remotely manage and communicate with their vehicles. Customers can track their vehicles in real-time, remotely unlock doors and disable stolen vehicles.

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