BRC SEMINAR
By Adnews Staff
The Broadcast Research Council will host a meeting in Toronto on March 24 focusing on BBM's recent Vancouver PeopleMeter Test. The keynote speakers at the event will be KVOS TV research and development manager Ian Grant and BBM president and CEO Owen Charlebois. The duo will discuss why the study was done, what the results were and what can be expected of BBM's PeopleMeter in the future.
« Back Next »
Comments
blog comments powered by Disqus