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MITSUBISHI DOWN TO A DOZEN

By Adnews Staff

Twelve unnamed agencies are vying for the MMSA Distribution Services account. A decision will be announced in mid-April. MMSA of Mississauga, Ont. is a subsidiary of California-based Mitsubishi Motor Sales of America. Originally, there were 15 agencies on the long list. MMSA plans to begin selling cars in Canada later this year. Mitsubishi Motor Sales of America is a subsidiary of Mitsubishi Motor Corp. of Japan.

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