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MOVERS SHAKERS

Toronto-based FCB Canada president and CEO David Haan has resigned from the agency. Haan has joined Earle Palmer Brown of Philadelphia in a senior position. FCB executive vice-president and chief operating officer Paul Mead will replace Haan as president and CEO. Mead's previous position will not be filled. Bernard Poirier has been named president and CEO of The Reader's Digest Association (Canada) of Montreal. He will also head up The Reader's Digest Magazines and The Reader's Digest Foundation of Canada. Most recently Poirier was advising Reader's Digest internationally, and several other companies on direct marketing. He joined The Reader's Digest Association in 1971 as associate marketing director. He has also been marketing manager and marketing vice-president at the company.

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