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LONG & MCQUAIDE PROMOTE IMPORTANCE OF MUSIC

By Adnews Staff

Toronto-based musical instruments retailer Long & McQuade will target children and families in its latest TV campaign beginning Oct. 5. The goal of the 30-second spot is to show that music is important in life and in children's development. The commercial will air nationally on MuchMusic and YTV Canada. It was created by Hennessey & Bray Communications of Toronto. Long & McQuade operate 14 outlets across Canada.

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