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NORTH AMERICAN DETECTORS OFFERS TWO-IN-ONE MACHINE

North American Detectors of Newmarket, Ont. will expand its product line-up in the fall by offering a combination carbon monoxide/smoke detector called CO/Smoke Response. The product will likely be promoted using retailers' flyers, as well as newspaper and magazine ads. The campaign will be created in-house and by Davidson, Chandler Advertising of Jackson, Tennessee. This is the third product available from North American Detectors. The company also makes a battery operated carbon monoxide detector and a detector that plugs into the wall. In November it will offer two digital carbon monoxide detectors: one that is battery-operated and one that plugs into the wall. North American Detectors makes and markets carbon monoxide and air quality detectors for residential and industrial markets.

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