MICROBREWERY REVAMPS LINE
By Adnews Staff
Granville Island Brewery in British Columbia has renamed its beer and launched a print campaign in Vancouver to promote the brand. The three products in the line are called Brockton Black Lager, Gastown Amber Ale and Kitsilano Light. The beers used to be named Island Lager, Island Light and Island Bock. The print ads appear in community newspapers and were created by Glennie Stamnes Strategy of Vancouver. In addition, the brew has a new package design which was created by Karacters Design Group of Vancouver.
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