Partake Brewing debuts new branding
By Rob Bale
Toronto-based non-alcoholic beer company Partake Brewing has undertaken a rebranding initiative. The effort includes a new visual identity and packaging for its products. The new look is intended to appeal to a “multi-faceted modern drinker to partakes in it all.” The updated logo and packaging will encompass the company’s IPA, Pale, Blonde, Hazy IPA and Peach Gose product lines.
“We launched this refreshed brand identity to better reflect our personality and tell our brand story,” said Ted Fleming, CEO of Partake Brewing. “Simply put, Partake is the beer for do-ers. Our beers complement people while they're creating, musing, achieving and more, without ever sacrificing taste or quality.”
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