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McDonald's opens Gallery of Little Big Things

McDonald's Canada has begun a promotion tied to its 55th anniversary in this country. Called the “Gallery of Little Big Things,” the initiative takes the form of a temporary gallery in Toronto that displays artifacts from the fast food chain’s past, present and future. According to the company, the artifacts represent the small changes and milestones people have made natonally to “help serve up a better tomorrow in key areas that matter most to Canadians.” The free gallery will operate from Nov. 3 to 6. A website at <> also offers a virtual walkthrough of the installation.

“The ‘Gallery of Little Big Things’ is a physical expression of the steps McDonald's has taken to help serve up a better tomorrow and recognizes how we've grown and changed with Canadian communities over the past 55 years,” said Gemma Pryor, senior director of the impact team at McDonald's Canada. “Every action, no matter how little, has helped to create a big impact, from supporting Canadian farmers and ranchers by sourcing Canadian beef, potatoes, dairy and eggs, to our friends at Ronald McDonald House Charities that take care of our community members.”

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