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TORONTO SUN TOUTS COLUMNISTS

The Toronto Sun is focusing on its columnists in its latest campaign which began this week. Using transit door cards, transit shelters, radio and box cards, the goal of the ads is to give potential and occasional readers a better understanding of various Sun columnists. They use the theme line, "We cut through." The four-week campaign was created by Ambrose, Carr, Linton, Carroll of Toronto.

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