Report: Radio audiences in Ontario
By Adnews Staff
Radio ratings service RadioCount has released a spring 2022 survey of radio listenership in five Ontario markets: Belleville, Peterborough, North Bay and Lethbridge. According to the report, consumers over the age of 12 listened to an average of 18 hours of radio per week in these markets. Time listened by women between the ages of 18 and 49 increased by 11% from the fall of 2021, while women between the ages of 25 and 54 increased their listening time by 8.5%. Breakfast listening among adults between the ages of 25 to 54 increased by three percent from fall 2021, while evening listening also increased.
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